2026 Full-Package Cosmetic Exhibition Booth Quotes

What is the Overall Budget Required for a Cosmetics Booth?

Cosmetics booth construction costs at SECC range from 15,000,000 VND to hundreds of millions of VND depending on leased floor space. Pricing for K-Beauty Expo 2026 booths is classified into three baseline tiers. Businesses must establish clear footprint dimensions to project cash flow accurately.

An upgraded 9m² standard shell-scheme booth generally requires an investment of 15,000,000 to 30,000,000 VND. For custom-built 18m² to 27m² cosmetic trade fair booths, budgets range from 30,000,000 to 80,000,000 VND. This investment level covers basic MDF wall structures paired with illuminated shelving systems.

Budgets exceeding 80,000,000 VND are allocated for large-format booths over 36m². Industry-leading brands such as Sulwhasoo or Innisfree typically create proprietary architectural spaces at this scale. Extensive footprints provide brands with sufficient space to integrate advanced beauty-tech experiential testing areas.

5 Core Categories Comprising Cosmetics Exhibition Booth Quotations

An exhibition booth construction quotation is divided into five core cost categories. Budget allocations depend on the practical engineering requirements of each 3D design blueprint. Enterprises should understand this cost structure to manage cash flow effectively.

Structural Framing and Partition Walls (Accounting for 40% of Budget)

Turnkey cosmetics booth construction allocates the largest share to spatial framing. Unit rates for modular aluminum systems or iron frames cladded with MDF/HDF panels range from 600,000 to 1,200,000 VND/m². Raised platforms typically utilize engineered wood flooring elevated 5cm to 10cm.

Exhibitors must comply with the ceiling height limit of under 4.5m in SECC Hall B1. Following frame assembly, rough partition surfaces are finished with emulsion paint or seamless tensioned fabric/canvas. A robust structural chassis ensures absolute safety for visitors.

Aesthetic Lightboxes and Brand Signage (Accounting for 20% of Budget)

The cosmetics sector demands rigorous aesthetic standards to elevate product perceived value. This category covers 3M fabric lightboxes, dimensional acrylic lettering, and halo-lit LED signage systems.

These premium materials generate soft, uniform illumination surrounding branding logos, ensuring brand assets stand out and capture attention from a distance.

Display Shelving Systems and Product Testing Counters (Accounting for 15% of Budget)

Direct sensory trial areas govern B2B order conversion potential. Costs here are dedicated to fabricating multi-tiered wood-and-glass display cabinets and dedicated cosmetic testing vanity counters.

Exhibition booth design contractors consistently embed 4000K neutral-temperature illumination into tester counters. This specific color temperature flatters natural skin tones, allowing buyers to evaluate cosmetic textures accurately.

Electrical, Illumination & Display Equipment (Accounting for 15% of Budget)

Lighting guides visitor focus toward featured skincare collections. This budget covers track-mounted spotlights, recessed ceiling downlights, and main breaker distribution cabinets equipped with earth-leakage circuit breakers.

Additionally, brands frequently allocate funds to rent digital display equipment. Modular P2.5 LED video walls or large-format LCD screens broadcast engaging promotional brand TVCs.

Transportation, Setup Labor & Final Finishing (Accounting for 10% of Budget)

On-site staging inside SECC occurs continuously over two days prior to show opening. The quotation includes freight trucking fees and labor wages for carpenters and electricians. This item also incorporates industrial vacuum carpet cleaning ahead of the Saigon Beauty Show 2026 opening ceremony.

3 Hidden Surcharges Incurred at the SECC Center

During booth construction budgeting, businesses often overlook administrative surcharges. SECC venue management charges a direct site management fee calculated per square meter for custom-built booths. Contractor agreements must clearly stipulate which party is responsible for settling this fee.

Main utility power connection fees from SECC sub-floor trenches are billed based on rated kilowatt capacity. Building technicians unseal the electrical distribution board only after full payment is confirmed.

The third surcharge involves nighttime overtime construction fees. Assembly delays extending past 6:00 PM trigger steep hourly overtime rates enforced by the building management.

Frequently Asked Questions

How long does it take to receive 3D renderings and an itemized quotation?

Finalizing 3D perspective drawings and material quantity takeoffs typically takes 3 to 5 business days. Lead times depend on the detail of information provided by the client. Minor adjustments regarding colors or dimensions are processed within 24 hours.

What is the typical payment milestone percentage for exhibitors?

The standard payment schedule in the exhibition fit-out industry follows a 50% - 30% - 20% milestone structure. The initial 50% deposit secures the contract and initiates factory material procurement. Subsequent payments follow rough structure completion and final handover inspection sign-off.

Can construction materials be reused for subsequent events?

Exhibitors can easily pack and store modular components such as display shelves, lightboxes, and 3D logo letters. Rough wall structures built with screwed MDF or drywall typically suffer structural damage during dismantling; contractors collect and dispose of these partitions according to industrial waste standards.

How are electrical and plumbing utilities registered with K-Beauty Expo organizers?

The construction contractor assists exhibitors in sizing total power demand and completing official technical order forms. The brand then wires payment directly to organizer KINTEX or SECC management, ensuring clean tax invoicing and financial transparency.

Summary

Investment budgets directly dictate spatial scale and the quality of surface finishing materials. A turnkey cosmetics booth construction estimate achieves maximum accuracy when aligned with a finalized 3D blueprint. Brands should prepare spatial dimensions and brand identity guidelines for initial consultation.

Contact our design engineering team today to receive a budget-optimized spatial layout proposal. We are ready to help your brand stand out at K-Beauty Expo Vietnam 2026.