Detailed Cost Breakdown for VietFranchise 2026

How Much Does Admission Cost for Visitors at VietFranchise 2026?

Admission to VietFranchise 2026 is completely free (0 VND) for all investors and commercial trade partners. Visitors must complete online pre-registration before 11:59 PM on October 28, 2026, to receive an electronic ticket. Upon arrival at the event, simply present your QR code at the reception counter to receive your official visitor badge.

To optimize their schedule, investors should review the exhibition floor plan in advance and proactively follow guidelines for 1:1 Business Matching registration. This preparation ensures meetings with prospective franchise partners proceed smoothly and productively.

Booth Space Rental Quotations from Organizer Coex

Organizer Coex Vietnam offers exhibition space in flexible modular configurations ranging from 9m², 18m², and 36m² to larger custom footprints. Retail brands can select service packages based on their VietFranchise booth construction budgets and marketing strategies. The standard shell scheme ensures rapid turnkey readiness, whereas raw space grants enterprises unrestricted creative freedom.

Standard Shell Scheme Booth Costs

The standard 9m² booth quotation for VietFranchise 2026 ranges from 40,000,000 to 46,000,000 VND. This package includes partition wall panels, carpet flooring, one consultation table, two chairs, fluorescent lighting, and a single electrical outlet. It provides a cost-effective solution for small and medium retail technology enterprises looking to set up an exhibition presence swiftly.

Raw Space Booth Rental Costs

Exhibitors registering for raw space must book a minimum floor area of 18m² or greater. The organizers hand over bare concrete space without fixtures. This format is ideal for large-scale F&B franchise chains wishing to construct experiential custom environments, such as functioning miniature cafes.

Budget Forecasting for Custom Booth Design and Construction

When opting for a raw space booth, brands must budget for fees payable to SECC exhibition booth construction contractors. Cost components encompass 3D architectural rendering fees, construction materials, brand signage, and on-site assembly labor.

Additionally, exhibitors must pay a mandatory construction management fee directly to the SECC venue based on total leased square meters. Venue management also requires a refundable security deposit ranging from 10,000,000 to 20,000,000 VND to safeguard building infrastructure. Exhibitors should review the SECC construction deposit refund process thoroughly to ensure smooth reimbursement post-event.

Technical and Utility Surcharges at SECC

Event operational budgets must account for supplemental utility connections tailored to specific industry needs. F&B brands running commercial espresso machines or refrigeration equipment are required to order heavy-duty 3-phase electrical drops.

Simultaneously, dedicated plumbing connections are essential for beverage booths conducting live beverage preparation. Technology firms demonstrating software platforms like KiotViet or Sapo should secure dedicated high-speed internet lines to guarantee uninterrupted cloud computing performance.

Staffing and On-Site Commercial Operations Budget

Trade show floor engagement requires financial allocation for on-site personnel. Exhibitors commonly allocate budgets to hire professional brand ambassadors (PG/PB) to assist with attendee reception and lead capture.

The marketing budget must cover printed franchise prospectuses and activation giveaways designed to attract foot traffic. Additionally, businesses can provide a QR code at negotiation tables for downloading standard franchise agreement templates, which enhances professional credibility while reducing collateral printing expenses.

Frequently Asked Questions About VietFranchise 2026 Costs

Should small tech startups rent a standard shell scheme or raw space?

A standard Shell Scheme Booth is the most suitable option for small technology firms. This format optimizes financial budgets and shortens the preparation timeline for basic infrastructure.

When is the SECC construction security deposit refunded?

The SECC center issues a 100% refund of the security deposit after the exhibition concludes, provided that the contractor executes safe dismantling without damaging venue infrastructure.

Are additional plumbing connections for bar counters billed separately?

Water supply and drainage services are supplementary utilities provided by the SECC facility. F&B exhibitors must pay for these utility hookups separately from their floor space rental fees.

When is the deadline to secure early-bird booth rental rates?

Deadlines for early-bird promotional pricing depend on phased announcements by Coex Vietnam. Exhibitors should contact the organizers early to lock in prime locations at the most preferential rates.